Facebook can find you a couple hundred friends you never knew you had. LinkedIn might snag you a couple of career connections here and there. But on Twitter, you can achieve the instant status of claiming tens of thousands, even a million, followers without the pesky task of starting your own religion.

Even before actor Ashton Kutcher earned the bragging rights of beating CNN in the race to reach 1 million Twitter followers, the frenzy to gain more followers on the microblogging site inspired a cadre of Internet marketers and Web developers to sell their methods of exponentially increasing a person’s Twitter following. Part of the craze is about social status, part of it is about business promotion and, according to some Twitter users, much of it is suspect.

For the uninitiated, the term “brute force” might sound incompatible with a communication platform whose mascot is a diminutive sparrow. “In the online sense, it means to force an issue—rapidly firing a method either on a server or a service in an inauthentic way to get a lot out of a service in a short space of time,” says Phil Campbell, a 36-year-old freelance Web developer and consultant based in Derbyshire, England.

The term goes back to the days of the first modern software companies, when hackers tried to discover a software product’s protective serial code by building a program called a key generator, which entered possible combinations at a breakneck pace until it broke though a program’s protective barrier.

“Brute force is the best way to describe my software,” says Peter Drew, CEO of XRT Services, which recently unveiled a product he calls Brute Force Twitter, the same name as Bryda’s product.

Drew sells a line of software products under the Brute Force brand and has used the brand for several years, long before, he says, Bryda began to sell his Brute Force Twitter. “I’m the Brute Force guy and everyone knows it,” Drew says.

“Basically, the idea is about forcing your way to the top,” says Dana Willhoit, 45, CEO of ThePressReleaseSite.com and a social-media consultant who partnered with Drew to create his Brute Force Twitter product.

Unlike Bryda’s product, which relies on manually employing different tactics, Drew’s Brute Force Twitter is a piece of software that automatically identifies and follows Twitter users who have tweeted specific keywords. Drew’s product is connected to a database of Twitter users, ensuring that users do not follow the same person twice and mitigating the risk of being reported to Twitter as a nuisance.

However, not all Twitter users feel that the software is any better or more organic than other techniques available. “It’s like walking into a pub and joining in a conversation about something when you do not know the background of the people or have respect for the flow of the conversation,” Campbell says.

Twitter itself acknowledges the variety of ways its users view its service. “Many are experimenting with how to be more successful with Twitter and even what that means for them,” says Biz Stone, Twitter’s co-founder and creative director. Nevertheless, Stone draws a line, albeit a hazy one, when it comes to using Twitter for spam purposes. “We look very seriously at those on a case-by-case basis. Accounts that violate our terms of service in this regard are suspended,” Stone says.

Some believe that how you use brute-force methods matters more than the methods themselves. It’s up to users if they want to use Twitter for spam purposes, says Nathan Gilder, a 28-year-old Internet-marketing consultant who uses Drew’s Brute Force Twitter. “And the nice thing about Twitter is that if you don’t want to listen to someone, you can just unfollow them.”

The 2 titans in viral  marketing are currently Facebook and Twitter even though Twitter only has a fraction of the number of users of Facebook. At the time of this writing, Twitter has around 3 million users, compared to 200 million for Facebook, but all the buzz is about Twitter.

Being a user of both online viral marketing services, I can certainly see why Twitter trounces Facebook in many ways, but will it be able to knockout the champion? Let’s start by taking a look at some advantages of Twitter over Facebook.

5 Twitter Advantages:

1. Easy to get followers

2. Easy to follow people, no permission required, and few rules and restrictions.

3. Very simple and quick, maximum 140 characters per ?tweet?

4. Allows aliases

5. Searchable, with full profile views

Now let’s take a look at some areas where Facebook has an advantage:

1. Fan page feature

2. Better support for multi-media, although this is improving in Twitter

3. Creates trust

4. Very viral

5. Event page feature

Overall, Facebook is a lot more complex than Twitter. And it’s much more cumbersome and restrictive to get friends on Facebook. Friends must approve you and if you are not a friend, you can’t see a person’s full profile.

Facebook also has some archaic restrictions on adding friends. There is a friend threshold, and if you go over the limit Facebook will disable your ability to add friends for an unspecified amount of time. And they also don’t publish the threshold so it’s a guessing game.

And if you violate their mysterious rules and restrictions too many times, Facebook will disable your account permanently and you will have to start all over with a new account and 0 friends. I know several people that have had this happen after growing their friend lists to a few thousand friends. And they weren’t even told what they did wrong. Ouch! I’m doing my best to avoid this.

I have personally violated the “mysterious adding friend threshold”. When I got slapped by Facebook for this I was not able to add any new friends for over a week. I significantly reduced the number of friends I was inviting each day and still got a nasty email threatening from them.

If you want to get started in viral marketing check out twitter for it’s ease of use, short messages, and lack of prohibitive rules and restrictions. The main thing, I’ve found that it’s a lot of fun and you can learn a lot from people posting interesting info!

And now I would like to invite you to claim your Free Access to “15 Ways To Grow Your Business Online”. Just click here to send me a blank email and you’ll start receiving valuable information that can help you get more traffic to your website or blog and make more money from your visitors.

5 types of business that should be using Twitter

They’re all talking about it – the online phenomenon for 2009. Forget Google, forget Facebook and don’t even mention Yell.com – Twitter is where it’s at this year!

Founded in 2006 as a way to let fellow members know “what you are doing”, Twitter has expanded way beyond its founders wildest dreams.

2009 is the year Twitter has become more “mainstream”. This has been helped by celebrities such as Stephen Fry, Ashton Kutcher and Jonathan Ross espousing its virtues but also by the number of businesses out there realising the marketing and promotional capabilities of Twitter.

However it’s usually when I talk to potential clients about using Twitter as part of their social media marketing, I hear:

“It’s just for kids and geeks”

“Only IT and Marketing bods make money from it”

and other such comments.

With this in mind, here are a random 5 industries, each with 5 ways they could use Twitter to promote their business:

1) HOTELS

Twitter is fast paced, instant communication, ideal for the hotel & hospitality industry.

Hotels could:

- Communicate last minute offers – Use Twitpic to show pictures of rooms – Post customer testimonials – Request feedback from guests

DM Bonus – If your guests have Twitter, why not DM them a special Twitter code if they eat dinner in the hotel?

2) PHOTOGRAPHERS

While Twitter is seen mainly as a textual medium, it can be visual too.

Photographers, why not:

- Use Twitpic to post a “picture of the day” – Tweet about the photo shoot you’re doing today, so people get a feel for your scope – Post links to your blog/website – Use TwTQpon to offer free studio time (specify purchase of X photos) – Ask satisfied customers to retweet the link to their pic(s) in your portfolio

DM Bonus – If your customers are on Twitter, DM them the link to thier pictures on your password protected server, or private group on Flickr/Facebook etc.

3)ASTROLOGIST

It’s not always easy to get people to sign up to a mailing list on a website if you’re in a very niche industry, but it’s a lot easier to get followers on Twitter.

- Use Hootsuite to run 12 daily horoscope accounts – one for each star sign – Post details of astrologically important days/dates/events – Offer a free reading for every 50th follower – ask people to retweet – Post testimonials from satisfied clients – Post celebrity horoscopes on a weekly basis

DM Bonus – Offer free 140 character descriptions of each star sign – have them ready to cut and paste. Offer them by DM only. (People have to follow you to get DM’s)

4) HOLIDAY RESORT/GUESTHOUSE

If SEO is too competitive and too costly, try Twitter – the only cost is your time, and even that can be minimal!

- Use 12 second TV to post short video testimonials filmed on an iPhone or similar – Use Twitpic to post pictures of your resort – Post about local traditions/holidays/etc – Tweet last minute special offers/prices – Use TwtQpon to offer money off local/on site restaurants/bars

DM Bonus – Guests on Twitter? DM them to let them know they can check in.

5) SPEAKERS

It might be written communication, but I know a few speakers doing very well from Twitter, so if you’re a speaker, why not:

- Post links to audio files of you speaking – Autofeed your calender/blog into your Twitter account so people know where you’re speaking – Post a “tip of the day” each day, related to your speciality – Use 12 second TV to post short clips of you speaking then link to the longer version on youtube/your website – Use Twitter search to find people talking about your speciality/niche – ask them if they can introduce you to people wanting speakers

DM Bonus – Offer a free ebook / whitepaper / mention on your website by DM only. The only way to get it is to follow you so you can DM them.

So there you have it – 5 types of business that should be using Twitter, and 5 things they can use it for.

Nikki Pilkington is author of TweetMentor from NikkiPilkington.com, a 100 day hand holding support system to help you through the Twitter maze.

Copyright (c) 2008 OnlineBizU.com

I do wonder at times if some Twitter users have any time to get any work done. Several of the more prolific ones that I follow swear they spend no more than 30 minutes a day on Twitter, but I really find that hard to believe. Many times it seems they are twittering just to say something, like “Good morning Twitterverse” when they begin their day, give more details than I want to know about what they had for lunch, what their children said to them, or when they take a nap.

I realize that this is part of the “like, know, and trust” process that enables people to get to know each other, but sometimes it’s simply too much information..LOL. I’m Twittering primarily to market my business. Consequently, I try and limit my personal twitters to no more than 2 per day. My clients, who create Twitter accounts for marketing, as well, tell me, “I’m signed up. Now what in the world do I Twitter about? How do I market my business with this tool?”

Here are 10 strategies that I use regularly to marketing my business and my expertise via Twitter. Remember, you have only 140 characters for your tweet (Twitter post).

1. How you’re helping clients. Talk about specific ways that your business helps clients and use their Twitter ID if you have their permission, i.e. “Just finished @clientname brainstorm great Internet marketing plan for 2009″ or “Finally finished setting up Quickbooks for local hardware store — now they can invoice their clients”

2. What you’re doing in your own business. This is a perfect time to tell others when you’re blogging, writing an article, creating your weekly ezine, recording your podcast, i.e. “Had great interview with Jane Smith today on speaking to grow your biz. Great ideas! Subscribe to podcast & listen here “

3. Useful tool or resource you’ve found. I run across these all the time in my daily activities, and Twitter is a perfect place to share,. i.e. “Found great new Firefox plug-in to monitor & check multiple Gmail accounts at same time at ” or “Read great blog post on working at home with kids under 5 at (URL here)”

4. Ask a question. Need some ideas or some quick brainstorming? Twitter is an ideal place to gather opinions, i.e. “Help! Desperately seeking new laser printer. Recommendations?” or “How do I find training organizations online?”

5. Conduct a survey. What do your Tweeps think about a particular issue? Ask them via Twitter, i.e. “Quick poll: Do you get more clients from Facebook or Twitter? Respond at (URL here)”

6. Report on live events. The latest Twitter trend seems to be tweeting what’s happening at conferences or workshops. In order for Twitter users to follow a particular event, it’s usually referred to by a name preceded by a # sign, as in #JVAlert, for example, to make it simpler for people who want to follow those posts. So, if you were at an event, you might tweet “#JVAlert John Smith speaking on affiliate programs. Just got great idea on training affiliate managers!” Just don’t get so wrapped up in tweeting that you ignore the content delivered in the conference!

7. Product or service launch. If you’re about to launch a new product or introduce a new product, let your Twitter followers know, i.e. “Pre-launch pricing for new DVD set about how baby boomers can start an online biz. Get $100 early bird discount at (URL here)”

8. Responding to others with advice or answers. The way to build professional relationships on Twitter is to help your tweeps. So, if someone asks a question, comments about something to which you have a response or an idea, or you want to ask a followup question, this is the perfect place to do so.

9. Acknowledging new followers. I’ve noticed a recent trend of acknowledging people who’ve decided to follow a Twitter user in the past day or so. I initially thought that others were doing this as a measure of popularity, but what I’ve come to realize that it’s actually helping out the new followers because it exposes their Twitter profiles to others who may have never heard of them and who might like to follow them. So, to thank your followers, you’d tweet, “Welcome new followers @twittername, @twittername, etc.”

10. Automate your tweets. Many of my tweets have been automated and connected to other things I do. TwitterFeed turns all of my blog posts into tweets. aWeber turns each ezine issue into a tweet. EzineArticles.com tweets my followers every time I publish an article through their service. Typically all that’s involved here is connecting the particular service to my Twitter account. Once all the services are connected, I get free and automated Twitter posts with no additional effort on my part.

Twitter can be a great time-waster or a wonderful way to market your business and leverage your expertise online. Follow these 10 strategies and you’ll begin to attract more followers and get more clients through social networking.

Tweeting, as it is called, is all the rage amongst online businesses these days. Twitter consists of writing short text messages of less than 140 characters that can be viewed by all of your followers. Twitter is a great way to attract attention to your online business thus serves as a form of free online marketing. Companies can use Twitter to interact with both current and potential customers, building brand loyalty and image. Here are 10 ways in which Twitter can boost your online business.

1. Twitter generates traffic to your site because you can send messages that include links. The only problem with trying to increase clientele with Twitter is that it is difficult to target a certain group or demographic. There is a possibility to create viral content on Twitter however because you can ask your friends to include your links in their tweets.

2. Twitter greatly enhances your personal brand. By using Twitter, you and your company develop a casual, approachable personality that is in the loop. This helps you attract new potential customers. The better you get at tweeting, the more likely you are to expand your potential customer base because new Tweeters are attracted to well-established Twitter users.

3. If you need to hire a writer, graphic designer or anyone else for that matter, you can do so easily on Twitter by sending a tweet out to your friends to ask if they know of anyone. This eliminates the need of putting out classified ads and weeding through prospective employees.

4. If you work remotely with other people, you can use Twitter as a way to interact as a group. Twitter options include making messages visible only to certain people, which would obviously be useful if you want to use it as a tool to communicate with people in your business.

5. It is easy to find new, potential customers by using Twitter’s search function. Search Twitter for your target keywords and you will find related tweets. Follow the Twitter users that are talking about relevant topics and you may be able to offer your product or services to them in the future.

6. Twitter can assist you in your social media efforts because anytime you submit an article to Digg or Stumble Upon for example you can include a link to your story and perhaps get others to vote for it.

7. Twitter allows you to stay in touch with your current customers. If you begin offering a new product or service, you can use Twitter to make an announcement.

8. With Twitter, you can connect with other people in your niche. This is helpful for building business relationships that will enhance your future networking efforts.

9. It’s easy to get feedback on any of your current projects with Twitter. If your site has a new design or you just put up a new article, you can tweet about it and ask your followers for feedback. This valuable feedback can help you improve your business and even come up with some new ideas for future projects.

10. With a Twitter widget on your website, you can link up with potential customers who find your site through a search engine. This allows you to connect with people on a more personal level and increase your followers.

Twitter can be very beneficial for your online business if you know how to use it to your advantage. It’s a free and easy way to network with both current customers and potential customers. Using Twitter allows you to connect with people on a personal level and is a powerful way to improve your online marketing and networking efforts.

I hear it all the time. The people on twitter are twits, twittering tales of hairballs and haircuts. Bloggers have been moaning about the noise on twitter, and predicting the date the site will close down, yet twitter remains a powerful communications force in the online world.

I think it has something to do with that thing they call API…the stuff programmers use to talk to twitter and make other tools that use twitter information for something else. I didn’t really understand what use it would be to aggregate all these useless posts, until I noticed that some people are posting really valuable stuff. Like the BBC and CNN! Yes, these news sites twitter their top headlines into their twitter account, for all the world to see.

Now, things like twittervision are interesting, and give you a glimpse of world twitter activity, but it sure can waste time too…kind of like what a twit would do, right?

With a little thoughtfulness, you might be able to imagine twittervision done right – showing only the twitters of your friends or a region. So far, that’s not happening. But there are a lot of powerful tools being developed to make twitter more personal and available. Like the SMS integration, which lets you read and respond to twitterings from your cell phone. Or twitterfox, a firefox browser plugin that lets your twitters pop up while you surf. This latter tool is even more powerful now, by filtering the replies from your posts, so you can scroll through the responses from others, and respond to them with one click of the mouse.

Other people are using twitter for business, and developing their reach even further simply by posting some of their work on twitter. Lately, I have found poets, reporters, marketers, ceo’s, and others, all focusing their twitters to provide useful content relating to their specialty. It makes me think that soon all the major business communications will be carried over twitter, as a new medium to reach a wider audience.

The beauty of twittering is it is like instant messaging, without being instant. People don’t expect an immediate response, don’t see if you are online or not, but do get to see your response when you post it, so they can catch up to the conversation whenever they want to, and respond to things without worrying about the interactive requirements of a phone conversation or instant messaging session (big time wasters in this world of ours).

Still, there are millions of people using twitter, and many of them are twits, twittering about toilets and termites that no one else wants to hear about. I like people who do something to fix this problem, and one free tool is at Quotably, and lets you search twitter and group responses into conversations that you can read and respond to. It’s quite powerful when you think about it, and perhaps it will help you to see where twitter might go in the future.

It’s an exciting world for the twitterers of today.

Increasing your Twitter following allows you to drive traffic to your website(s), build your online presence, and network with people from around the world. So how do you get more Twitter followers? Some may argue that it requires posting good tweets at a particular frequency or following good tweet etiquette while others say that it all boils down to driving traffic to your Twitter page and following people so they in turn follow you. Let’s explore those two arguments.

What We Can Gather From the Most Popular Twitter Users

If you go to twitterholic.com, you can see the users with the most number of Twitter followers. If you have a quick glance over the list, you’ll see that most of these users are already famous in real life, whether because they have a successful business or because they are a celebrity. It’s not like they built their Twitter profiles from the ground up and accumulated so many Twitter followers because they write good tweets. However, this doesn’t mean that you’re doomed not to gain a good following just because you’re not famous.

The Way You Use Twitter Has Little Importance

If you are worried that the frequency of your tweeting or the quality of your tweeting is what primarily affects the number of followers you get, quit obsessing. You must treat your Twitter account just as you would any one of your other websites. The key to success is driving traffic to your site. In the big picture, obsessing about your tweeting habits is really not going to make a difference. The idea is to maximize your visibility just as you would on your own blog. To come up with marketing strategies for getting more people to go to your Twitter page and follow you, think of some incentives for why those people would want to follow you.

Strategies for Increasing Your Twitter Following

Make your Twitter profile follow you wherever you go. Make sure you add a link to your Twitter page at the end of emails and forum signatures. Put links to your Twitter page on your other social media profiles. If you have an online business or application, consider using Twitter for tech/customer support. Try setting up a contest or giveaway on your Twitter page. You can also create a free tool and advertise it on your Twitter page. One of the exceptions to the rule of not worrying about tweeting etiquette is using tweets to link to articles of interest to your followers. This helps you build a following.

One of the most effective strategies for increasing your Twitter following is following other Twitter users. When you follow new users, those users usually follow you right back. The downside to this tactic is that if you start following many people in a short time on Twitter, you risk being labeled a spammer. So if you are looking to build a long-term strategy and a legitimate Twitter profile, you’ll probably want to follow people gradually. One way you can do it is start following a bunch of people to get them to follow you in return, and then cut down the number of people you follow to make your profile look legitimate. The problem with following too many people is that you are overloaded with tweets and it can be difficult to actually keep up with anyone.

In conclusion, there are two ways to approach Twitter when building your following. You can use it to get immediate traffic to your websites or you can use it to network and converse with your followers to build rapport. How you decide to build your following and use Twitter depends on the end goal you’d like to achieve. If you follow these simple methods though, you’re bound to increase your followers, no matter what your motive may be.

Everyone online seems to be talking about Twitter these days! But what exactly is Twitter?

This is Twitter.com’s official definition:

”Twitter is a service for friends, family, and co-workers to communicate and stay connected through the exchange of quick, frequent messages. People write short updates, often called “tweets” of 140 characters or fewer. These messages are posted to your profile or your blog, sent to your followers, and are searchable on Twitter search.”

It’s pretty simple really. Twitter is a site where you toss out short notes on the web that tell people what you are doing, feeling, thinking right now. It’s a great way for busy people to keep in touch with friends and quickly broadcast information about where you are and what you’re up to. Twitter is like an instant messaging blog that posts your conversations to the world (although you can also have private conversations.) You only have 140 spaces to write something– so you have to keep it short.

With Twitter you have the option to link it to your mobile phone or to your instant messenger. This turns Twitter into a powerful mobile communication tool, since you can both send and receive updates on your phone, and stay in touch wherever you are.

What is the point? Well, if you’ve ever been hooked on Facebook, MySpace, email, blogging, one of the instant messaging clients, or even just spent a lot of time texting on your cell phone, you probably get the idea. It is a quick way to stay in touch, meet new people, and have some fun. It is like a mini blog.

Twitter isn’t just for personal use, it also has many applications for business use. It can be used to broadcast your company’s latest news and blog posts. Twitter is good for interacting with your customers and employees. It can also enable easy internal group communication, feedback and collaboration.

For the entrepreneur and home worker, Twitter is becoming an important part of business promotion, web marketing, personal branding, and the social networking scene. It can be a great tool to get your messages out to a targeted audience and find new business leads.

There are some great twitter resources and tool out there on the web. One of my favorites is Tweetdeck.com. It organizes your Twitter information and gives your Twitter account an instant messenger style format. Firefox has some great Twitter add-ons. Another good Twitter tool is Tweetlater.com. You can send postdated tweets and auto reply tweets with this. There is also a Twitter download that you can add to your Apple/Mac Dashboard. You can also add twitter feed and wigets to your Facebook, WordPress and Blogger blogs.

If you are going to be using Twitter to promote your business, here are a few important Twitter Business Tips:

1. Don’t blatantly promote. This is more of a passive promotion media. Blatant promotions turn your audience off.

2. Don’t let it take over and distract you from other important tasks. It’s easy to get too caught up in Twittering and lose track of time.

3. Don’t let it take the place of real communication in your life. Twitter is a communication tool not a communication replacement.

4. Do have fun! Share interesting non-business as well as business related tidbits of information that others might enjoy learning.

So, are you ready? Let’s Twitter!

——————-

By Dianne Ronnow © 2009 Mohave Publishing. All rights reserved. This article may be freely copied as long as it is not modified and this resource box below accompanies the article, together with working hyperlinks.

Many times in life we may find ourselves going through the motions and not really realizing why we’re doing certain things or the benefits of doing them. Twitter can be like this sometimes, however I made a list of the top 3 reasons I use twitter to remind myself why I’m sharing with others my miscellaneous ramblings and why twitter has become so popular recently.

1. Get the most up-to-date information- Ever heard of the phrase “what have you done for me lately? Remember when that plane landed in the Hudson River in New York? Twitterers’ were the first to report that with live pictures. One of the big advantages of twitter is that it operates in real-time, so you know what’s going on right now. When you first start using twitter you may not know what to expect. One thing you can count on is that the information on twitter is the most current you can possibly get. Twitter will always be doing things for you lately. Keep in mind some of the most influential people and brightest minds in the world are using twitter. Barack Obama, Al Gore and many other business owners, marketers, bloggers and celebrities are regular tweeters as well so you can get access to information that you probably would not have otherwise or might take much more time to research.

2. Viral Conversation- like anything it may take some time to get the hang of twitter and find all the people you would like to follow. But once this happens twitter can become a very valuable and enjoyable tool. As you join the conversation and people get to know you, they may be able to give you some valuable insight and perspective about your situation. Of course, you would have to take the initiative and ask people most of the time, but like the saying goes “Ask and you shall receive”.

For example, if you are undecided about a certain product to buy, you can simply ask your followers if they have had any experience with the products you are considering. Chances are somebody will be able to give you some feedback that will help you make a more informed buying decision. Or you can ask about something more casual like which movie to go see. If you have some movie-watching followers they may give you some good feedback about their thoughts on some movies.

3. Market your business or yourself- if you have a website or blog like I do, you can utilize twitter to gain more notoriety and drive more traffic. For example, if you make a new blog post you can simply make a tweet telling people that you have made a new post and many people will click on the link in your tweet to read it. If you are an affiliate marketer, you can make a tweet about a coupon or update from a merchant that might help monetize your website as well. Make sure that you are making other tweets in the interim, there is nothing more annoying than following somebody who only says “hey go check out my blog” or “hey go to my website”, but just know that you can use twitter to build your business.

For those that don’t have a website or blog, you can simply use twitter to market yourself or build your brandname. Many employers are checking facebook and myspace pages nowadays to make a more informed decision about the candidates they may potentially hire. If they find you on twitter, it may give you another opportunity to make a good impression and show them you are socially conscious, which is always a good thing. Also keep in mind that people are much more likely to buy things from people they know, so if you are selling anything or plan to sell anything in the future, twitter can definitely be beneficial to you in this way as well.

The bottomline is that twitter is more than just telling people about what you are doing. I would recommend starting off slowly to see what others are doing and how they utilize twitter. Then as you gradually get the hang of it, you can get more involved and it will become much easier. You should be advised that twitter can get very addicting though, and like everything I would also recommend using twitter in moderation.

As a general rule, the more people that you follow, the more people will follow you. So you might have to do some legwork in the beginning and do some searches to find people. Search for topics that you are interested in and you will find tons of interesting people to follow that will provide valuable information. Chances are that many of these people will follow you back. This will be well worth the time because the more people that you have to converse with, the more enjoyable twitter will be for you.

Keep in mind though that content is king in twitter, so don’t forgot to make good tweets and people will find you. You can also re-tweet other comments that you think people will be interested in, just make sure to keep their @name in the beginning of it so the person that made the original tweet will get credit for it.

Some will still prefer to socialize with only people that they know on FaceBook or MySpace, which I can understand. Many others will probably think they are too cool for twitter. I would argue that you can get to know people pretty well through socializing with them on the internet and that many people thought they were too cool for MySpace and Facebook when they first came out and now more than 30 million people have a FaceBook account. Whichever you prefer, it’s all about being social and having fun. Thanks for reading and hope to catch up with you soon!

You’ve seen countless articles and e-books written about it, but do you know how to market online with Twitter?
 
If you don’t, you’re not alone. Most marketers are still boggled when it comes to using Twitter in their promotion efforts. The main reason is because marketers don’t realize the sheer ingenuity of our favorite microblog’s 140-character limit communication.
 
The reality is that the internet is information overload for most people. The genius of Twitter is that communication is forced into small chunks of information which most people can willingly digest. Presented with the option, people are more inclined to read a sentence or two as opposed to a long, involved blog entry or email!
 
In this article, I will demonstrate how Twitter can not only be used by your business for marketing purposes, but also for customer service, product development, free publicity, and valuable access to experts!

Twitter for Marketing

If marketing entails everything you do to place your product or service in the hands of potential customers, including all communication, relationship building, and brand recognition-Twitter makes it instant.

For this reason, it is the perfect social networking platform for announcing sales, specials, and promotions. Many larger companies, such as Dell, have a Twitter to announce sales as soon as they become available. As a small business owner, you can harness the power of Twitter this way too!

If you can get hundreds, or even thousands of people interested in your niche to follow your company’s tweets, you have a targeted list of prospects at your fingertips. Simply tweet a brief detail or two about the special, and include your link. It’s that simple!

A list of businesses on Twitter:

http://www.twibs.com

As a marketer, you know that the speed at which you can get your message out to your potential clients before your competition can reach them essentially determines your success. Twitter affords marketers the advantage of communicating with thousands of new prospects at the speed of light, and allows them to see your offer in real time.
 
Twitter for Customer Service

Many companies are designating human resources and time exclusively to enhance their customer service via social networking. Companies can find out the challenges, questions, and troubles that their clients are facing by reading their tweets to others.

Customer service representatives or public relations liaisons can immediately resolve any problems by engaging themselves in the conversation. Customer service representatives who engage their clientele via Twitter increase their company’s transparency, and show that they not only concerned about their customers, but they also care about their brand.
 
Twitter for Product Development

Twitter can be used as an instant survey tool for product development. You can simply ask the likes and dislikes of others with a simple tweet and can incorporate or improve your current products or services.

It’s catching on. In fact, software development corporation Eclipse is working on a Twitter plug-in called Twitterclipse, which will tweet announcements, findings and questions within their development team. It is faster and more convenient than email, and also avails an RSS feed for posting their development updates within the Eclipse website.
 
Twitter for Free Publicity and Brand Awareness

As you know, free publicity is priceless-and it can be difficult for a small business to get access to the media. Companies regularly pay millions of dollars to imprint their brand in the minds of prospective clients.

With Twitter’s personalization features you can place your brand or company logo on your Twitter page. Because of the viral nature of Twitter, traffic and publicity comes for free.

People will associate your Twitter with your company, and increase their trust in your products and services.
 
Twitter Gives You Access to Important People

No other media gives you direct access to leaders in your market like the internet does. Twitter gives you personal access to leaders and mentors that you have only ever dreamt of connecting with.

I bet you never thought you would ever get the chance to be 1-on-1 with Brian Tracy on Twitter, right?

http://twitter.com/BrianTracy_

Simply follow them, and open up the channels of communication with your tweets! The leaders of your field impart valuable knowledge that you can apply to your online business, and can be a great source of free marketing tips.

Improve Every Aspect Of Your Business With Twitter!

Twitter is extremely simple, but this fact also adds to its versatility. You may not realize the effect of Twitter on your business when your followers are at a single digit-but just imagine the scope of your business reaching tens of thousands of followers! Many online businesses are using Twitter now…what are you waiting for?